15+ years of digital marketing working experience for international leading brands. Extensive knowledge, management and hands-on experience in data driven online marketing & advertisement. Thought leader in bridging the gap between business, data and technology by applying creative & agile thinking, data science management and know-how in state of the art MarTech/AdTech.
My Mentoring Topics
- Enhancing existing MarTech systems and processes with industry best practices
- DMP & CDP implementation
- Audience Targeting
- Customer Centricity
- Personalized Messaging
- Programmatic Advertisement
- Journey Orchestration
- Marketing Suite RFP Management.
R.
21.August 2024Michael is a calm and helpful person. Knowledgeable person to talk to about Customer Data Platforms and has deep experience in information technology industry. He was a delight to talk to!
V.
1.March 2024Michael was super helpful during our session. He has extensive knowledge in the field I am interested in and has also given some useful advice on technical marketing. I can recommend a session to everyone! Thank you Michael.
M.
23.February 2024I had a nice conversation with Michael. He shared plenty of insights with me about career goals, effective job search strategies, and more. Michael's guidance has not only equipped me with practical tips but has also boosted my confidence in navigating the job market. His personalized advice and wealth of knowledge make him an exceptional mentor. I am genuinely grateful for the opportunity to connect with him. Thank you for an insightful and empowering session. I'm looking forward to meeting you soon!
M.
20.February 2024Michael was a kind and empathetic mentor. He gave me a great overview of the martech industry, and practical advice on how to get into it. It was an extremely helpful session.
L.
7.February 2024Tolles erstes Gespräch und super Erfahrung!
S.
7.February 2024I want to express my gratitude for Michael, whose guidance has helped me with my business decisions. His expertise, clear communication, and dedicated support have led to improved efficiency and increased profitability. I highly recommend Michael as a strategic and committed business advisor for anyone seeking impactful results.
F.
6.October 2023Michael and I had a very interesting exchange. Through his insights, I was able to concretize my current application process. On the technical level of technical marketing, he is absolutely experienced and was also able to provide useful tips regarding my future plan. Thank you Michael and I can recommend a session to everyone!
R.
7.June 2023Michael was really helpful and answered all my questions patiently. He gave me relevant advice and insights based on the digital advertising industry, which ignited curiosity in me to learn more about some topics. I would like to appreciate and thank him for the valuable session.
h.
23.January 2022It was etremely helpful for me, thanks for your advice Michael
S.
15.January 2021Professionally: 1) Domain knowledge is extremely important to truly solve a data problem. 2) The need for big enterprises to have a consolidated view of a customer and platforms that bring marketing and sales data together. 3) Segmenting audiences based on cookie behavior can be useful when designing personalized user experiences. On a personal level: Michael is a very seasoned professional who volunteered his time to give me advice. That is a valuable lesson to me and makes want to find out ways to give back to the community.
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M.
6.September 2024