Machine, Platform, Crowd: Harnessing Our Digital Future

Andrew McAfee, Erik Brynjolfsson

Key Facts and Insights:

  1. Centralization of power: Digital platforms, like Google and Facebook, have centralized power, controlling how we access information and interact with each other.
  2. The shift towards machine intelligence: The book highlights the shift from human decision-making to machine intelligence, which is more efficient and less prone to error.
  3. Impact of digital platforms: The rise of digital platforms has transformed the global economy and society at large. These platforms are not just changing the way we do business, but also how we live and interact with each other.
  4. The crowd as a source of innovation: The crowd,...

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Joana Tene
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Joana Tene NL

Global MarTech Lead , Whirlpool Corporation