"Of all the mentors/marketing experts I have spoken with so far, Edward is by far the most experienced and inspiring. I had booked a session with him to discuss the positioning strategy for a family brand I am currently launching in e-commerce. He was able to grasp the intricacies of the situation really quickly and offered excellent input and advice. He clearly has a 360° understanding of brand positioning and marketing, and I was fortunate to be able to benefit from that during the session. What I appreciated the most about Edward was his wisdom, vast expertise and calm nature. I came away from the session with a clear understanding of what to do to overcome current obstacles and start seeing results. I definitely plan to have other mentoring sessions with Edward if his availability allows and would like to thank him deeply for his time and advice. "