Madhupriya Sengupta

About Me
Hi, I’m Madhupriya Sengupta, a seasoned brand communications/marketing professional with over 10 years of experience in brand strategy, public relations, and digital communications. Currently, I lead the Marketing function at FourthSquare, where I drive impactful leadership communication, social media strategies, and public relations initiatives to amplify the brand’s presence.

Throughout my career, I’ve had the privilege of working with both global and local brands such as Maybelline, Johnson’s Baby, Uber, KOHO, Scanpay, World Remitt, Ola, Amazon, ITC, crafting campaigns that connect with audiences and deliver results. From launching innovative initiatives like Ola Emergency at MSL - Publicis to managing community marketing platforms like Convosight, I’ve built a reputation for strategic thinking, creative storytelling, and client-centric solutions. I have worked at top MNC marketing agencies like Weber Shandwick, Burson (Former-Genesis BCW), MSL Publicis, Community Marketing SAAS platform - Convosight and also held a corporate communication role at SVF/Hoichoi. Independently I have worked on multiple projects for Dasceq, Valtep, NIV art centre and more.

What Drives Me
I thrive on creating meaningful narratives that add value —whether it’s through a compelling brand story, a community-driven campaign, or an engaging podcast. My approach combines analytical rigor with a creative touch, ensuring every project achieves both impact and relevance.

Beyond Work
Outside of my professional life, I’m a travel and lifestyle influencer (@nomadespiritu) and a passionate art creator (@nomadespiritudesign). These pursuits fuel my creativity and bring fresh perspectives to my work.

Let’s connect if you’d like to collaborate or exchange ideas—I’m always open to meaningful conversations !