Start with No - The Negotiating Tools that the Pros Don't Want You to Know

Key Facts and Insights

1. Emotion Control: "Start with No" emphasizes the need to keep emotions in check during negotiations. It's important to remain calm and composed.
2. Start with 'No': Jim Camp advocates for the unconventional technique of starting negotiations with 'No', as it gives a sense of control and power.
3. Vision Driven Negotiations: The book underscores the importance of having a clear vision and driving negotiations based on that vision, rather than on neediness.
4. Importance of Research: Doing thorough research before negotiating is crucial. It prepares the negotiator for all possible scenarios and questions.
5. 'No' is not final: The...

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