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Interview Techniques for UX Practitioners - A User-Centered Design Method
User experience (UX) research is fundamental to creating products that meet user needs. Good UX research employs a variety of interview techniques to gather qualitative data.
The book emphasizes the importance of empathy in the interview process. Understanding and relating to the user's experience is crucial.
Planning and preparation are essential for conducting effective UX interviews. This includes defining objectives, selecting appropriate participants, crafting effective questions, and arranging logistics.
The art of asking questions is a central theme of the book. Different types of questions elicit different types of responses.
Active listening is another...
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