From Impossible to Inevitable - How SaaS and Other Hyper-Growth Companies Create Predictable Revenue

Key Facts or Insights from the Book

1. Nail a Niche: The initial step of any business should be to pinpoint a specific market segment that it can dominate.
2. Create Predictable Pipeline: Businesses need to generate and enhance predictable lead generation channels to ensure sustainable growth.
3. Make Sales Scalable: Implementing a sales model that can be replicated and scaled is crucial for exponential growth.
4. Double your Deal-Size: Increasing the average contract value can significantly boost your overall revenue.
5. Embrace Employee Ownership: It's essential to cultivate a culture where employees take ownership and responsibility for their work.
6. Define your Minimum Viable...

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